The crush

In our workshops in Ambérieu-en-Bugey, France, unique machines give each fabric a singular texture. Crushing is an in-house technique, continuously developed and enhanced by our internal design office. Each piece bears the mark of a unique gesture.

Secrets of creation

In Ambérieu-en-Bugey, in our workshops, each embossing is done by hand by our operators. The material passes through their hands and emerges transformed—textured, vibrant, unique. This is where our identity takes shape.